Olivia Palermo launches her own makeup and cosmetic brand
More and more are famous that prove luck in the world of beauty.The last to make his debut in him has been Olivia de Palermo, who opens up in style with a collection that focuses on makeup but also on the cosmetics for skin care.In short, the final beauty closet.
This is what Olivia Palermo herself has called her collection when she announced the launch through her website.There he has given the news counting in detail what his brand of homonymous beauty will be, which already has Instagram page.In it we have been able to see all the details of this collection.The first of them, the packaging, vintage and chain -shaped air, as if a gold link bracelet was treated.In fact, mimics a very special bracelet for Olivia Palermo, which is key in its jewelry collection.And that is what he wanted to do of his signature, a collection of precious and essential jewels that you do not keep in a drawer, but use day by day and at all times.
This for makeup products, because for those of cosmetics the vintage air is maintained but the protagonist is green.
Olivia talks about a beauty closet because she wants to approach the world of makeup and cosmetics as she does with fashion, that is, putting the user's bag what she herself would carry: "With fashion, you have the essential, the base of an outfit.With Olivia Palermo Beauty, we wanted to achieve the same and that's why we started with the products that will empower you from day to night.I have always thought about beauty as a glamorous score.The final touch that gives the canvas of my face that extra shine when I want a touch or an extra impulse of trust, "says Olivia on his website.
In this sense, the firm consists of three lip bars in nude, peach, pink and burgundy tones, which have always been the flag of Palermo and a palette of eyeshadow that makes the day until the night.That is, a collection containing one hundred percent the essence of influencer.
On the other hand, in regards to the part of cosmetics, there is a matifying mist and a serum with hyaluronic acid, peptides and microfine pigments that reflect the light to increase the luminosity of the skin.
All the products of the Makeup Brand of Olivia Palermo are cruelty free and vegans, and the firm excludes the more than 1300 ingredients prohibited by the norms of the cosmetics of the European Union, such as parabens, sulfates, phthalates, mineral oil and talcum.In addition, the boxes in which the products are sold are recyclable.
Olivia Palermo's makeup collection has not been something improvised at all, even though we have surprised us all.It was in 2018 in a Manhattan office when the idea of a beauty firm was born under the name of the IT girl, which was prepared to walk alone after having worked with different names of different important firms of the panorama of both fashion and the beauty.